OTA Listing Score Checker
Score your Booking.com, MakeMyTrip, Agoda or Expedia listing out of 100 in two minutes — and get the fixes that will lift your ranking first.
Answer 12 quick questions about your Booking.com, MakeMyTrip, Agoda or Expedia listing:
Why your OTA listing score matters
Booking.com, MakeMyTrip, Agoda and Expedia rank hotels using signals such as conversion, review score, content quality, rate competitiveness and availability. A listing with weak photos, missing details or rate disparity shows up lower in search, gets fewer clicks and converts fewer of them into bookings. This free OTA listing score checker rates your listing out of 100 and tells you the most important fixes first.
What the checker looks at
| Area | Why it matters |
|---|---|
| Photos & content | Guests decide from images and details; complete listings convert better |
| Reviews | Score, recency and replies influence both ranking and trust |
| Rates & parity | Disparity and uncompetitive rates push you down the list |
| Availability | Closed dates mean you never appear for those searches |
| Tools & plans | Channel managers, promotions and flexible plans widen your reach |
Improve your ranking step by step
Start with the fixes at the top of your result — they carry the most weight. Then read our detailed guide on how to improve hotel ranking on OTAs, and the channel guides for Booking.com, MakeMyTrip and Agoda. If you would rather have experts handle it, our OTA management team manages listings for 500+ properties.
Frequently asked questions
How do OTAs rank hotels?
Each OTA uses its own algorithm, but common factors include conversion rate, review score and recency, content completeness, price competitiveness, availability, commission programmes and cancellation flexibility.
How many photos should a hotel listing have?
Aim for at least 25 recent, professional photos covering every room type, bathrooms, views, common areas and food. More high-quality photos generally improve clicks and conversion.
Does replying to reviews improve OTA ranking?
Replying shows future guests that you care and can improve trust and conversion. Consistent, timely replies are considered good practice by all major OTAs.
Is this OTA score official?
No. It is an independent self-check by Revgrow360 based on common ranking factors. It does not use data from any OTA and is meant to help you prioritise improvements.
Want a revenue expert to check your numbers?
Get a free OTA, pricing and reputation audit from Revgrow360 — no obligation.